Don’t you just love the rain!
I do
Everything’s green and lush – for a while.
Which brings me tell you about the Pantone colour of the year.
Nope, it’s not green, that was in 2017.
0343 GREENERY to be precise.
This year its (drum roll)….
PANTONE 13-1023 PEACH FUZZ!
Let me break this down for you…..
Subtly sensual, PANTONE 13-1023 Peach Fuzz is a an appealing peach hue softly nestled between pink and orange. It inspires belonging, recalibration, and an opportunity for nurturing, conjuring up an air of calm, offering us a space to be, feel, and heal and to flourish from. Drawing comfort from Peach Fuzz, we can find peace from within, impacting our wellbeing.
But what is Pantone?
The Pantone Color System, or PMS, is a standardized color matching system, which is widely used around the world. It was devised to help printers and designers to specify and control colors for printing projects.
So why colour of the year?
The Pantone Color Institute originally created the Pantone Color of the Year educational program in 1999 to engage the design community and color enthusiasts around the world in a conversation around color. We wanted to draw attention to the relationship between culture and color. They wanted to highlight to there audience how what is taking place in our global culture is expressed and reflected through the language of color. This thought process rings just as true today just as it did back in 1999. That’s one of the major reasons why, each year, so many around the world look forward to the Pantone Color of the Year announcement.
Why Was Peach Fuzz 13-1023 selected to be the Pantone Color of the Year 2024?
At a time of turmoil in many aspects of our lives, our need for nurturing, empathy and compassion grows ever stronger as does our imaginings of a more peaceful future. We are reminded that a vital part of living a full life is having the good health, stamina, and strength to enjoy it. That in a world which often emphasizes productivity and external achievements, it is critical we recognize the importance of fostering our inner selves and find moments of respite, creativity, and human connection amid the hustle and bustle of modern life. As we navigate the present and build toward a new world, we are reevaluating what is important. Reframing how we want to live, we are expressing ourselves with greater intentionality and consideration. Recalibrating our priorities to align with our internal values, we are focusing on health and wellbeing, both mental and physical, and cherishing what’s special — the warmth and comfort of spending time with friends and family, or simply taking a moment of time to ourselves. With that in mind, we wanted to turn to a color that could focus on the importance of community and coming together with others. The color we selected to be our Pantone Color of the Year 2024 needed to express our desire to want to be close to those we love and the joy we get when allowing ourselves to tune into who we are and just savor a moment of quiet time alone. It needed to be a color whose warm and welcoming embrace conveyed a message of compassion and empathy. One that was nurturing and whose cozy sensibility brought people together and elicited a feeling of tactility. One that reflected our feeling for days that seemed simpler but at the same time has been rephrased to display a more contemporary ambiance. One whose gentle lightness and airy presence lifts us into the future.
For more information on Pantone https://www.pantone.com/
Order your printing https://nobleink.com.au/
Talk to a pro sales@nobleink.com.au
